An elegant and intimate dinner unfolded at Suite Azur in Paris, offering guests a refined escape inspired by the calming beauty of the shoreline. Imagined under the theme “By The Shore,” the evening was designed as a luxurious, immersive experience where nature’s serenity met contemporary sophistication. This special gathering brought together a select circle of influencers, brand friends, and key media guests to celebrate the launch of the newly opened La Mer Spa within Le Bristol Paris — a serene sanctuary reflecting the spirit of renewal at the heart of both maisons.
At the centre of the experience stood a striking 7-meter-long custom table, its organic shape a nod to Vancouver Island’s rugged coastline — where the origins of La Mer’s legendary Miracle Broth® trace back, harnessing components from the sea for their restorative powers. Dressed in a soothing palette of sand, seafoam, and pearl accents, the table was adorned with delicate florals, textured linens, and handcrafted tableware evoking the raw, effortless elegance of the ocean’s edge. A bespoke gastronomic menu, inspired by the richness of the sea, celebrated the theme of renewal and indulgence, while soft lighting and water-like reflections danced across the room, creating a dreamlike, immersive atmosphere.
Throughout the venue, branded elements were thoughtfully integrated — with La Mer products displayed in sculptural, artful arrangements and subtle touches layered into the décor. From the spa-inspired details to evocative lighting effects, every element was curated to reflect La Mer’s world of natural luxury and timeless care. The result was a multi-sensory, visually captivating experience, elegantly balancing brand storytelling, product celebration, and modern Parisian luxury in a setting designed to leave a lasting impression.